Cuckoo-sensei is a PR character created by the city of Sapporo, Japan to promote awareness and appreciation for the city's biodiversity. Cuckoo-sensei is a cute bird character, based on the common cuckoo (Cuculus canorus) which is a migratory bird that visits Sapporo during the summer months.
As a PR character, Cuckoo-sensei's role is to engage with the public and educate them on the importance of biodiversity conservation. Cuckoo-sensei appears in various events and campaigns organized by the city, such as environmental education programs for children, wildlife observation tours, and eco-friendly events.
The character is also featured in various promotional materials, such as posters, pamphlets, and social media posts. Through these efforts, Cuckoo-sensei aims to inspire a greater sense of connection and responsibility towards the environment, and encourage people to take actions to protect the biodiversity of Sapporo and beyond.
Download and build your own Sapporo's bio-diversity PR character - Cuckoo-sensei papercraft.
